Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
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TextPublication details: Boston : McGraw-Hill/Irwin, c2007.Edition: 8th edDescription: xxiv, 776 p. : col. ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN: - 0071180397 (book & CDROM)
- 658.8/3420973 22
- HF5415.33.U6 H38 2000
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Books | Library First Floor | HF5415.33.U6 H38 2000 (Browse shelf(Opens below)) | 1 | Available | 21947 |
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| HF5415.32 .Z59 2014 سلوك المستهلك : =Consumer behavior / | HF5415.33.U6 H38 1995 Consumer Behavior : Implications for Marketing Strategy / | HF5415.33.U6 H38 1995 Consumer Behavior : Implications for Marketing Strategy / | HF5415.33.U6 H38 2000 Consumer behavior : building marketing strategy / | HF5415.34 .E44 2010 Electronic commerce 2010 : A managerial perspective | HF5415.34 .E44 2010 Electronic commerce 2010 : A managerial perspective | HF5415.34 .Q7 2011 Consumer behaviour : implications for marketing strategy / |
Includes bibliographical references and indexes.
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