Marketing Encyclopedia : (Record no. 3722)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01083cam a2200277 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000001924 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | VRT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250102222819.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081112s1995 ilua |be 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 94-017747 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0844235938 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 202302201401 |
| Level of effort used to assign nonsubject heading access points | shakra |
| Level of effort used to assign subject headings | 201402040059 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 200811161138 |
| Level of effort used to assign classification | venkatrajand |
| -- | 200811120941 |
| -- | alawaid |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .M2982 1995 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658/.003 |
| Edition information | 20 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing Encyclopedia : |
| Remainder of title | Issues and Trends Shaping the Future / |
| Statement of responsibility, etc. | Jeffrey Heilbrunn, editor. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | American Marketing Assocication marketing encyclopedia |
| 246 18 - VARYING FORM OF TITLE | |
| Title proper/short title | AMA marketing encyclopedia |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chicago : |
| Name of publisher, distributor, etc. | American Marketing Association ; |
| Place of publication, distribution, etc. | Lincolnwood, Ill. : |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | c1995. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 348 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | At head of title: American Marketing Association |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Encyclopedias. |
| 9 (RLIN) | 10418 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Heilbrunn, Jeffrey. |
| 9 (RLIN) | 10449 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | American Marketing Association. |
| 9 (RLIN) | 9505 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Suppress in OPAC | No |
| Koha item type | References |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total checkouts | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Not for loan | Library | Library | Ground Floor | 21/12/2024 | 30.20 | 912 | 21/12/2024 | 1 | 60.40 | 21/12/2024 | References |