Essentials of marketing : a marketing strategy planing approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy

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Material type: Text

TextPublication details: New York : McGraw-Hill , 2010.Edition: 12th edDescription: 691 p. : ill. ; 30 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Library First Floor	HF5415 .P49 2010 (Browse shelf(Opens below))	1	Available	22212

Includes idexes: p.649-691.

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