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Online marketing handbook : how to sell, advertise, publicize, and promote your products and services on the Internet and commercial online systems / Daniel S. Janal.

By: Material type: TextTextPublication details: New York : Van Nostrand Reinhold, c1995.Description: xxviii, 370 p. : ill. ; 24 cmISBN:
  • 0442020589
Subject(s): LOC classification:
  • HF6146.I58 J36 1995
Summary: This manual provides advice on creating a successful on-line marketing programme. It shows how to enhance your marketing and build customer loyalty with services only available on-line, such as support centres and electronic mail.
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Holdings
Item type Current library Call number Copy number Status Barcode
Books Library First Floor HF6146.I58 J36 1995 (Browse shelf(Opens below)) 1 Available 921
Books Library First Floor HF6146.I58 J36 1995 (Browse shelf(Opens below)) 2 Available 924
Books Library First Floor HF6146.I58 J36 1995 (Browse shelf(Opens below)) 3 Available 922
Books Library First Floor HF6146.I58 J36 1995 (Browse shelf(Opens below)) 4 Available 923

Includes bibliographical references (p. 354-356) and index.

This manual provides advice on creating a successful on-line marketing programme. It shows how to enhance your marketing and build customer loyalty with services only available on-line, such as support centres and electronic mail.

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