Managerial economics / Ivan Png.
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TextPublication details: Boston, Mass. ; Oxford : Blackwell Publishers, 1997.Description: xix, 571 p. : ill. ; 24 cmISBN: - 1557869278 (hc)
- HD30.22 .P62 1998
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Books | Library First Floor | HD30.22 .P62 1998 (Browse shelf(Opens below)) | 1 | Available | 528 | |
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| HD30.22 .M39 2011 Managerial economics : foundations of business analysis and strategy / | HD30.22 .P62 1998 Managerial economics / | HD30.22 .P62 1998 Managerial economics / | HD30.22 .P62 1998 Managerial economics / | HD30.22 .S24 2003 اقتصاديات الأعمال = Business Economics/ | HD30.22 .S24 2003 اقتصاديات الأعمال = Business Economics/ | HD30.22 .S24 2003 اقتصاديات الأعمال = Business Economics/ |
Includes index.
Introduction to managerial economics. Part 1 Competitive markets: demand; quantitative demand analysis; supply; competitive markets; economic efficiency. Part 2 Market power: costs; monopoly; pricing policy; strategic thinking. Part 3 Managing in imperfect markets: externalities; asymmetric information; incentives and organization; regulation; guide to data sources; answers to progress checks and selected review questions.
This volume develops simple, practical tools and concepts for business students, as well as practising managers. In addition to the essentials of managerial economics, the book presents links to other managerial functions, including accounting, finance, human resource management, and marketing.
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