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International business/ Michael R. Czinkota, Ilkka A. Ronkainen, Michael H. Moffett

By: Contributor(s): Material type: TextTextPublication details: USA: Thomson South-Western، 2005Edition: 7 edDescription: 782 p: ؛ill. 28 cmISBN:
  • 0324225326
Subject(s): LOC classification:
  • HF1379 .C94 2005
Summary: Written by a well-seasoned team in the international business area, this book provides a truly global perspective of international business with a strong theory base, with a managerial emphasis and a focus on the impact of technology on global business.
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Item type Current library Call number Copy number Status Barcode
Books Library First Floor HF1379 .C94 2005 (Browse shelf(Opens below)) 1 Available 7699

Written by a well-seasoned team in the international business area, this book provides a truly global perspective of international business with a strong theory base, with a managerial emphasis and a focus on the impact of technology on global business.

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