Services marketing : people, technology, strategy
Material type: TextPublication details: Boston ; London : Pearson Education, 2011.Edition: 7th ed. / Christopher Lovelock, Jochen WirtzDescription: 648 p. ; 28 cmISBN:- 9780136118749
- 0136118747
- HD9980 .L68 2011
Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books | Library First Floor | HD9980 .L68 2011 (Browse shelf(Opens below)) | 1 | Available | 16390 |
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HD9715 .S535 2003 Construction Managements and Accounts / | HD9715 .U52 H35 2012 Construction management / Daniel W. Halpin, Bolivar A. Senior. | HD9980 .F585 2008 Service Management: Operations,Strategy information technology/ | HD9980 .L68 2011 Services marketing : people, technology, strategy | HD9980.5 . A47 2008 وضع الاستراتيجية التسويقية / | HD9980.5 .G55 2003 Services marketing and management / | HD9980.5 .G55 2003 Services marketing and management / |
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