International business / John J. Wild, Kenneth L. Wild, Jerry C.Y. Han.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 2nd edDescription: xxviii, 527 p. : col. ill., maps ; 26 cmISBN:- 0130353116
- 658/.049 21
- HD62.4 .W586 2003
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HD62.4 .S25 2007 ادارة الاعمال الدولية: | HD62.4.S63 2012 إدارة الأعمال الدولية:مدخل منهجي متكامل | HD62.4 .S735 2010 Management across cultures : challenges and strategies / | HD62.4 .W586 2003 International business / | HD62.47 .L45 1996 مشاركات استثمارية من أجل الرخاء : بناء وإدارة التحالفات الإستراتيجية / | HD62.5 .B49 2000 The Origin and Evolution of New Businesses / | HD62.5 .E58 2016 Entrepreneurship / |
Includes bibliographical references (p. 494-503) and indexes.
For undergraduate courses in International Business. This text applies a cross-functional approach to the study of international business. By including examples of companies from around the world, it provides students with an unbiased, global perspective on business. Clear, straightforward explanations of difficult material supported by informative illustrations make this text accessible to all students. This text covers culture early and integrates culture discussion throughout the text.
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