Dictionary of marketing terms / by Betsy-Ann Toffler, Jane Imber.
Material type:
TextSeries: Barron's business guidesPublication details: Hauppauge, N.Y. : Barron's Educational Series, c1994.Edition: 2nd edDescription: viii, 579 p. : ill ; 18 cmISBN: - 0812017838
- HF5803 .T56 1994
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| References | Library Ground Floor | HF5803 .T56 1994 (Browse shelf(Opens below)) | 1 | Not for loan | 3842 |
Browsing Library shelves, Shelving location: Ground Floor Close shelf browser (Hides shelf browser)
| HF5726 .W34 1988 Webster's guide to business correspondence. | HF5726 .W34 1988 Webster's guide to business correspondence. | HF5726 .W34 1988 Webster's guide to business correspondence. | HF5803 .T56 1994 Dictionary of marketing terms / | HG151 .D54 2008 A dictionary of finance and banking. | HG151 .D69 1995 Dictionary of finance and investment terms / | HG151 .D69 2010 Dictionary of finance and investment terms / |
Rev. ed. of: Dictionary of advertising and direct mail terms / Jane Imber. c1987.
Provides definitions for a variety of terms associated with radio, television, print, and direct-mail advertising.
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