Dictionary of marketing terms / (Record no. 16785)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01110cam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000001476 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | VRT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250102224221.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081103s1994 nyua |d 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0812017838 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201402040056 |
| Level of effort used to assign nonsubject heading access points | VLOAD |
| Level of effort used to assign subject headings | 201005260858 |
| Level of effort used to assign classification | malmash |
| Level of effort used to assign subject headings | 200811051210 |
| Level of effort used to assign classification | alawaid |
| Level of effort used to assign subject headings | 200811031013 |
| Level of effort used to assign classification | malmash |
| -- | 200811030919 |
| -- | malmash |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5803 |
| Item number | .T56 1994 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Toffler, Betsy-Ann. |
| 9 (RLIN) | 37772 |
| 245 10 - TITLE STATEMENT | |
| Title | Dictionary of marketing terms / |
| Statement of responsibility, etc. | by Betsy-Ann Toffler, Jane Imber. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hauppauge, N.Y. : |
| Name of publisher, distributor, etc. | Barron's Educational Series, |
| Date of publication, distribution, etc. | c1994. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 579 p. : |
| Other physical details | ill ; |
| Dimensions | 18 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Barron's business guides |
| 9 (RLIN) | 1126 |
| 500 ## - GENERAL NOTE | |
| General note | Rev. ed. of: Dictionary of advertising and direct mail terms / Jane Imber. c1987. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Provides definitions for a variety of terms associated with radio, television, print, and direct-mail advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Dictionaries. |
| 9 (RLIN) | 37773 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Imber, Jane. |
| 9 (RLIN) | 37774 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Imber, Jane. |
| Title of a work | Dictionary of advertising and direct mail terms. |
| 9 (RLIN) | 37775 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Suppress in OPAC | No |
| Koha item type | References |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Not for loan | Library | Library | Ground Floor | 21/12/2024 | HF5803 .T56 1994 | 3842 | 21/12/2024 | 1 | 21/12/2024 | References |