How to improve your marketing copy / Ian Linton
Material type:
TextPublication details: London : Kogan Page, 1993Description: 151 p ; 24 cmISBN: - 074940891X
- HF5825 1993
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Books | Library First Floor | HF5825 1993 (Browse shelf(Opens below)) | 1 | Available | 1215 | |
| Books | Library First Floor | HF5825 1993 (Browse shelf(Opens below)) | 2 | Available | 1214 |
Browsing Library shelves, Shelving location: First Floor Close shelf browser (Hides shelf browser)
| HF5823 .S263 2002 Advertising Theory and Practice / | HF5823 .Y478 2006 Advertising/ | HF5825 1993 How to improve your marketing copy / | HF5825 1993 How to improve your marketing copy / | HF5825 .M66 2004 Design secrets--layout : 50 real-life projects uncovered / | HF5827.M63 M646 2002 Advertising Management: Concepts and Cases/ | HF5827.M63 M646 2002 Advertising Management: Concepts and Cases/ |
A practical guide for sales and marketing personnel who must write and prepare the copy for promotional material. It provides an outline for the content of brochures, annual reports, sales proposals, presentations, direct marketing aids and sales support.
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