Understanding Business / William G. Nickels, James M. McHugh, Susan M. McHugh.

By:

Nickels, William G

Contributor(s):

Material type: Text

TextPublication details: Chicago : Irwin, c1996.Edition: 4th edDescription: 1 v. (various pagings) : ill. (some col.), col. map ; 29 cmISBN:

0256140545

Subject(s):

DDC classification:

650 20

LOC classification:

HD31 .N4897 1996

Summary: Beginning with an introduction to the relationships and principles governing management, this text moves on to examine the cross-functional teams in marketing. Miniprojects are included to help students prepare for effective discussion of particular topics.

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Library First Floor	HD31 .N4897 1996 (Browse shelf(Opens below))	1	Available	881
Books	Library First Floor	HD31 .N4897 1996 (Browse shelf(Opens below))	2	Available	880

Includes bibliographical references and indexes.

Beginning with an introduction to the relationships and principles governing management, this text moves on to examine the cross-functional teams in marketing. Miniprojects are included to help students prepare for effective discussion of particular topics.

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Understanding Business / William G. Nickels, James M. McHugh, Susan M. McHugh.

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