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008 140807s2014 enka b 000 0 eng
020 _a9780749467128
035 _a14340268
039 9 _y201408071212
_zaalzain
050 0 0 _aHF5415.13
_b.W48 2006
100 1 _aWestwood, John,
_d1947-
_912629
245 1 0 _aHow to write a marketing plan /
_cJohn Westwood.
260 _aLondon:
_bKogan Page,
_c2013.
300 _ax, 172 p. :
_bill. ;
_c22 cm.
450 0 _aCreating success
504 _aIncludes bibliographical references (p. [126]-129).
650 0 _aMarketing
_x-- Management.
_915272
942 _2lcc
_n0
_cBK
999 _c8553
_d8553