000			01937cam a22003497i 4500
001			vtls000111685
003			VRT
005			20250102223322.0
008			140608s2013 enkad b 001 0 eng
010			_a2012-033810
020			_a9781107683099 (paperback)
039		9	_a201406081407 _bmalmash _y201406081405 _zmalmash
050	0	0	_aHD62.4 _b.V466 2013
082	0	0	_a658.4/092 _223
084			_aBUS035000 _2bisacsh
100	1		_aVerbeke, Alain, _eauthor. _921003
245	1	0	_aInternational business strategy : _brethinking the foundations of global corporate success / _cAlain Verbeke.
250			_aSecond edition.
264		1	_aCambridge : _bCambridge University Press, _c2013.
300			_axxiii, 590 pages : _billustrations ; _c25 cm.
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
504			_aIncludes bibliographical references and index.
520			_a"Too many international business strategy textbooks slavishly adhere to mainstream conceptual models. The publication of those models in prestigious practitioner journals such as the Harvard Business Review seems to shelter them from scholarly criticism. The problem is that the policy recommendations derived from these models, while sometimes insightful, are all too often based on implicit and restrictive assumptions. They are frequently oversimplified and seldom based on a rigorous analytical framework that assesses the opportunity costs of following the recommended paths, that is the costs of foregoing alternative strategies"-- _cProvided by publisher.
650		0	_aInternational business enterprises _xManagement. _966
650		0	_aInternational business enterprises _xManagement _vCase studies. _921004
650		0	_aStrategic planning. _93
650		0	_aStrategic planning _vCase studies. _920037
650		7	_aBUSINESS & ECONOMICS / International / General. _2bisacsh _94454
942			_2lcc _n0 _cBK
999			_c8506 _d8506