| 000 | 00891cam a22002418i 4500 | ||
|---|---|---|---|
| 001 | vtls000120791 | ||
| 003 | VRT | ||
| 005 | 20250102223034.0 | ||
| 008 | 170719s2015 mau b 001 0 eng | ||
| 020 | _a9781625274496 (alk. paper) | ||
| 039 | 9 |
_a201707241225 _baalzain _c201707191209 _dakushoob _y201707191151 _zakushoob |
|
| 050 |
_aHF5415.153 _b.K53 2015 |
||
| 100 | 1 |
_aKim, W. Chan. _915292 |
|
| 245 | 1 | 0 |
_aBlue ocean strategy : _bhow to create uncontested market space and make the competition irrelevant / _cW. Chan Kim, Renee Mauborgne. |
| 250 | _aExpanded ed. | ||
| 260 |
_aBoston, Massachusetts : _bHarvard Business Review Press, _c[2015] |
||
| 300 |
_axxviii,287p : ill; b _c24cm |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aNew products. _97209 |
|
| 650 | 0 |
_aMarket segmentation. _915293 |
|
| 700 | 1 |
_aMauborgne, Renee. _915294 |
|
| 942 |
_2lcc _n0 _cBK |
||
| 999 |
_c5836 _d5836 |
||