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008			080921s1998 njua |b 001 0 eng
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050	0	0	_aHF5718 _b.B66 1998
082	0	0	_a658.4/5 _221
100	1		_aBovee, Courtland L. _924728
245	1	0	_aBusiness communication today / _cCourtland L. Bovée, John V. Thill.
250			_a5th ed.
260			_aUpper Saddle River, NJ : _bPrentice Hall, _cc1998.
300			_axxviii, 716, [56] p. : _bcol. ill. ; _c26 cm.
504			_aIncludes bibliographical references (R1-R11) and index.
505			_a. FOUNDATIONS OF BUSINESS COMMUNICATION. 1. Communicating Successfully in an Organization. 2. Understanding Business Communication. 3. Communicating Interculturally. 4. Communicating Through Technology. II. THE WRITING PROCESS. 5. Planning Business Messages. 6. Composing Business Messages. 7. Revising Business Messages. III. LETTERS, MEMOS, AND OTHER BRIEF MESSAGES. 8. Writing Direct Requests. 9. Writing Routine, Good-News, and Goodwill Messages. 10. Writing Bad-News Messages. 11. Writing Persuasive Messages. IV. EMPLOYMENT MESSAGES. 12. Writing Resumes and Application Letters. 13. Interviewing for Employment and Following Up. V. REPORTS AND PROPOSALS. 14. Using Reports and Proposals as Business Tools. 15. Planning and Researching Reports and Proposals. 16. Developing Visual Aids. 17. Writing Reports and Proposals. 18. Completing Formal Reports and Proposals. VI. ORAL COMMUNICATION. 19. Listening, Interviewing, and Conducting Meetings. 20. Giving Speeches and Oral Presentations. VII. SPECIAL TOPICS IN BUSINESS COMMUNICATION. Component Chapter A: Format and Layout of Business Documents. Component Chapter B: Documentation of Report Sources. APPENDIX I: Fundamentals of Grammar and Usage. APPENDIX II: Correction Symbols.
520			_aFor Business Communications Courses. This fifth edition of Business Communication Today captures the dynamics of business communication like no other textbook. Covering all the basic principles in a traditional sequence, this text combines a lively, conversational writing style, eye-opening graphics, and strengthened real-world applications to capture the interest of students and teachers alike. This book serves the students who use it by giving them the communication skills they need to succeed in business today.
650		0	_aBusiness communication _zUnited States _xCase studies. _954213
650		0	_aCommunication in organizations _zUnited States _xCase studies. _954214
650		0	_aBusiness writing _zUnited States _xCase studies. _954215
700	1		_aThill, John V. _924729
942			_2lcc _n0 _cBK
999			_c26225 _d26225