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008 090419s2006 enka |b 001 0 eng d
020 _a9780199281961 (pbk.)
020 _a0199281963 (pbk.)
039 9 _a201402040147
_bVLOAD
_c200905020923
_dvenkatrajand
_c200904191335
_dmusallam
_y200904191334
_zmusallam
050 0 0 _aHF5415.2
_b.B655 2007
082 0 4 _a658.83
_222
084 _a85.40
_2bcl
100 1 _aBradley, Nigel,
_d1958-
_932956
245 1 0 _aMarketing Research :
_bTools & Techniques /
_cNigel Bradley.
260 _aOxford ;
_aNew York :
_bOxford University Press,
_cc2007.
300 _axxi, 531 p. :
_bill. (some col.) ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
_918210
650 1 7 _aMarketing.
_2gtt
_91271
650 1 7 _aOnderzoeksmethoden.
_950091
942 _2lcc
_n0
_cBK
999 _c23871
_d23871