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_aHF5721 _b.H46 1991 |
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_a651.7/4 _220 |
100 | 1 |
_aHemphill, Phyllis D., _d1919- _949358 |
|
245 | 1 | 0 |
_aBusiness Communications with Writing Improvement Exercises / _cPhyllis Davis Hemphill with Donald W. McCormick. |
250 | _a4th ed. | ||
260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _cc1991. |
||
300 |
_axiii, 382 p. : _bill. ; _c28 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | _a1. You and Business Communications: The Communication Theory. 2. Qualities of Good Business Communication: Attractive Appearance. 3. Qualities of Good Business Communication: Goodwill Tone. 4. Qualities of Good Business Communication: Clear and Complete Message-The Letter as a Whole. 5. Qualities of Good Business Communication: The Letter and Its Parts. 6. The Routine Information Letter: The Yes Letter. 7. The Negative Communication: The No Letter. 8. Sales Letters and Persuasive Requests. 9. Credit Letters and Collection Letters. 10. Memorandums. 11. Oral Communications. 12. Employment Guides: Finding a Job, Holding a Job, Earning a Promotion, Changing Jobs. 13. Employment Resumes and Application Letters; Miscellaneous Employment Communications. 14. Letters You Don't Have to Write But Should. 15. Planning a Business Report or a Term Paper. 16. Writing a Business Report or Term Paper; Writing Proposals. Appendixes. Index. | ||
520 | _aThis volume focuses on effective techniques for writing letters, memos, reports, and proposals, as well as delivering oral reports. The highly readable format contains lively anecdotes, numerous illustrations, and writing assignments for each type of communication presented. | ||
650 | 0 |
_aCommercial correspondence. _92102 |
|
650 | 0 |
_aBusiness communication. _9702 |
|
650 | 0 |
_aBusiness writing. _9703 |
|
700 | 1 |
_aMcCormick, Donald W. _949359 |
|
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