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008 221220t2020 xxka b 001 0 eng c
020 _a9781119713302
039 9 _a202212281133
_baalzain
_c202212201257
_dalawaid
_y202212201245
_zalawaid
040 _aDUL
_beng
_erda
050 1 4 _aHD45
_b.T53 2020
100 1 _aTidd, Joseph,
_d1960-
_947888
245 1 0 _aManaging innovation :
_bintegrating technological, market and organizational change /
_cJoe Tidd, Science Policy Research Unit (SPRU), University of Sussex, UK, John Bessant, Business School, University of Exeter, UK.
250 _aSeventh Edition.
264 1 _aHoboken :
_bWiley,
_c2020.
300 _axix, 594 pages :
_billistaration ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aRevised edition of the authors' Managing innovation, [2018]
500 _aIncludes index.
520 _a"Innovative firms outperform, in both employment and sales, firms that fail to innovate [1]. We know that those organizations that are consistently successful at managing innovation outperform their peers in terms of growth, financial performance, and employment and that the broader social benefits of innovation are even greater [2]. However, managing innovation is not easy or automatic. It requires skills and knowledge, which are significantly different to the standard management toolkit and experience, because most management training and advice are aimed to maintain stability, hence the most sought after degree is an MBA - Master of Business Administration. As a result, most organizations either simply do not formally manage the innovation process or manage it in an ad hoc way. Studies confirm that only around 12% of organizations successfully manage innovation, and only half of these organizations do so consistently across time [3]. Since the first edition of Managing Innovation was published in 1997, we have argued consistently that successful innovation management is much more than managing a single aspect, such as creativity, entrepreneurship, research and development, or product development [4]. Our companion texts deal with such issues more fully [5], but here we continue to promote an integrated process approach, which deals with the interactions between changes in markets, technology, and organization. In this seventh edition, we continue our tradition of differentiating our work from that of others by developing its unique characteristics: Strong evidence-based approach to the understanding and practice of managing innovation, drawing upon thousands of research projects, and "Research Notes" on the very latest research findings. Managing Innovation had more than 11,000 citations in Google Scholar; Practical, experience-tested processes, models, and tools, including "View," first-person accounts from practicing managers on the challenges they face managing innovation; Extensive additional interactive resources, available from the Wiley Book Companion Site (BCS), including video, audio pod casts, innovation tools, interactive exercises, and tests to help apply the learning. Further video is available on our YouTube channel, innovation masters)"--
_cProvided by publisher.
650 0 _aTechnological innovations
_xManagement.
_96517
650 0 _aIndustrial management.
_9749
650 0 _aTechnological innovations.
_926149
650 0 _aOrganizational change.
_9743
700 1 _aBessant, J. R.
_947889
942 _2lcc
_n0
_cBK
999 _c22601
_d22601