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020 _a9780071280433
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_bVLOAD
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_dmalmash
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050 _aT58.6
_b.O275 2009.
100 1 _aO'Brien, James A.
_945026
245 1 _aManagement Information Systems /
_cJames A .O'Brien; George M. Marakas.
250 _a9th ed.
260 _aNew York:
_bMc Graw Hill,
_c2009.
300 _a659p.
_bill.;
_c26 cm.
505 _aMODULE I Foundation Concepts 1. Foundations of Information Systems in Business Section I Foundation Concepts: Information Systems in Business Section II Foundation Concepts: The Components of Information Systems 2. Competing with Information Technology Section I Fundamentals of Strategic Advantage Section II Using Information for Strategic Advantage MODULE II Information Technologies 3. Computer Hardware Section I Computer Systems: End User and Enterprise Computing Section II Computer Peripherals: Input, Output, and Storage Technologies 4. Computer Software Section I Application Software: End User Applications Section II System Software: Computer System Management 5. Data Resource Management Section I Managing Data Resources Section II Technical Foundations of Database Management 6. Telecommunications and Networks Section I The Networked Enterprise Section II Telecommunications Network Alternatives MODULE III Business Applications 7. Electronic Business Systems Section I Enterprise Business Systems Section II Functional Business Systems 8. Enterprise Business Systems Section I Customer Relationship Management: The Business Focus Section II Enterprise Resource Planning: The Business Backbone Section III Supply Chain Management: The Business Network 9. Electronic Commerce Systems Section I Electronic Commerce Fundamentals Section II e-Commerce Applications and Issues 10. Decision Support Systems Section I Decision Support in Business Section II Artificial Intelligence Technologies in Business MODULE IV Development Processes 11. Developing Business/IT Strategies Section I Planning Fundamentals Section II Implementation Challenges 12. Developing Business/IT Solutions Section I Developing Business Systems Section II Implementing Business Systems MODULE V Management Challenges 13. Security and Ethical Challenges Section I Security, Ethical, and Societal Chall
520 _aThis is the benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.
650 0 _aManagement information systems.
_9815
700 1 _aMarakas, George M.
_922235
942 _2lcc
_n0
_cBK
999 _c20894
_d20894