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008 081110s2000 ohua | 001 0 eng
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_bVLOAD
_c201007191011
_dmalmash
_c200903071138
_dvenkatrajand
_c200903071137
_dvenkatrajand
_y200811101109
_zvenkatrajand
050 0 0 _aNC1003
_b.T48 2000
082 0 0 _a741.6
_221
100 1 _aThomas, Gregory,
_d1949-
_943683
245 1 0 _aHow to design logos, symbols, and icons :
_b24 Internationally Renowned Studios Reveal How They Develop Trademarks for Print and New Media /
_cGregory Thomas.
250 _a1st ed.
260 _aCincinnati, Ohio :
_bNorth Light Books,
_cc2000.
300 _a142 p. :
_bill. (some col.) ;
_c29 cm.
500 _aIncludes index.
520 _aThis is a different kind of logo book for designers - instead of the typical collection of finished logos, this book steps into the studios of top designers as their ideas happen. Case studies trace the evolution of great logos, symbols and icons, illustrating the process with initial roughs and intermediary sketches that lead up to the final designs. The book is especially valuable in that it expands its boundaries to include symbols and icons, two rarely covered yet increasingly vital areas of design. Designers include top corporate identity firms such as Massimo Vignelli Design and Chermayeff & Geismar.
650 0 _aTrademarks
_xDesign.
_937116
650 0 _aLogos (Symbols)
_xDesign.
_943684
942 _2lcc
_n0
_cBK
999 _c20034
_d20034