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020 _a1591394368 (alk. paper)
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050 0 0 _aHD62.5
_b.H37378 2005
082 0 0 _a658.1/1
_222
100 1 _aLuecke, Richard.
_917872
245 1 0 _aEntrepreneur's Toolkit
_b: Tools and Techniques to Launch and Grow Your New Business.
260 _aBoston :
_bHarvard Business School Press,
_cc2005.
300 _axix, 258 p. :
_bill. ;
_c24 cm.
490 1 _aThe Harvard business essentials
500 _aWritten by Richard Luecke.
504 _aIncludes bibliographical references (p. 243-245) and index.
505 _aSelf-diagnosis : do you have the right stuff to start a business? -- Finding and evaluating the opportunity : is it real and large enough? -- Organizing the enterprise : which form is best for you? -- Building a business model and strategy : how they work together -- Writing a business plan : the basics -- Financing the business : where's the money? -- Angels and venture capitalists : for serious outside equity -- Going public : adventures in the capital markets -- Enterprise growth : the challenge to management -- Keeping the entrepreneurial spirit alive : the ultimate challenge of success -- Harvest time : reaping what you've sown -- Appendix A. Understanding financial statements -- Appendix B. Breakeven analysis -- Appendix C. Valuation concepts -- Appendix D. Online help when you need it -- Appendix E. Rule 144.
520 _aFrom the basics of writing a business plan to the challenges of developing a marketing and sales program, this is the essential resource for success with a new venture. Drawing on rich content from Harvard Business School Publishing and other sources, this concise guide is carefully crafted to provide a highly practical resource for readers with all levels of experience, and will prove especially valuable for the new manager.
650 0 _aNew business enterprises.
_99004
710 1 _aHarvard Business School.
_917913
830 0 _aHarvard business essentials series.
_99984
942 _2lcc
_n0
_cBK
999 _c19874
_d19874