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003 | VRT | ||
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008 | 090321 | 000 0 eng d | ||
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039 | 9 |
_a201402040142 _bVLOAD _c201008071101 _dmalmash _y200903211204 _zNoora |
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050 |
_aHD45. _bW45 2007 |
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100 | 1 |
_aWhite,Margaret A. _938658 |
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245 | 1 |
_aThe Management Of TechnologyAnd Innovation:A Strategic Approach: _cMargaret A .White,Garry D. Bruton. |
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250 | _a1st ed. | ||
260 |
_aUSA: _bThomson south western, _cc2007. |
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300 |
_axii,404 p.: _bill.; _c28 cm. |
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500 | _aIncludes index. | ||
505 | _a1. Management of Technology and Innovation: An Overview. 2. Strategy and the Management of Technology and Innovation (MTI). Appendix 1: Overview of Strategic Analysis in MTI: Competitive and Financial Considerations. Part II: INNOVATION-INTERNAL STRATEGY. 3. Innovation-Planning. 4. Innovation Implementation. 5. Innovation Evaluation and Control. Appendix 2: Innovation Project Management. Part III: OBTAINING INNOVATION AND TECHNOLOGY EXTERNALLY. 6. Obtaining Technology Externally Planning. 7. Obtaining Technology Externally Implementation. 8. Obtaining Technology Externally Evaluation and Control. Appendix 3: Managing Platforms and Portfolios of Technology. Part IV: BUILDING STRATEGIC MTI SUCCESS. 9. Building Capabilities for MTI Success. 10. Organizational Learning and Knowledge Management. Appendix 4: Waves of Innovation and Predicting the Future. | ||
520 | _aAre you looking for the perfect tool to guide you in today's fast paced business world? In THE MANAGEMENT OF TECHNOLOGY AND INNOVATION: A STRATEGIC APPROACH, International Edition you will find an integrated text that bridges the gap between business strategy and innovation. With the combination of current theory and real-world decision making tools, you will soon be on the road to success! | ||
650 | 0 |
_aManagement _xInformation Technology. _938659 |
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942 |
_2lcc _n0 _cBK |
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999 |
_c17328 _d17328 |