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_bVLOAD
_c201008071101
_dmalmash
_y200903211204
_zNoora
050 _aHD45.
_bW45 2007
100 1 _aWhite,Margaret A.
_938658
245 1 _aThe Management Of TechnologyAnd Innovation:A Strategic Approach:
_cMargaret A .White,Garry D. Bruton.
250 _a1st ed.
260 _aUSA:
_bThomson south western,
_cc2007.
300 _axii,404 p.:
_bill.;
_c28 cm.
500 _aIncludes index.
505 _a1. Management of Technology and Innovation: An Overview. 2. Strategy and the Management of Technology and Innovation (MTI). Appendix 1: Overview of Strategic Analysis in MTI: Competitive and Financial Considerations. Part II: INNOVATION-INTERNAL STRATEGY. 3. Innovation-Planning. 4. Innovation Implementation. 5. Innovation Evaluation and Control. Appendix 2: Innovation Project Management. Part III: OBTAINING INNOVATION AND TECHNOLOGY EXTERNALLY. 6. Obtaining Technology Externally Planning. 7. Obtaining Technology Externally Implementation. 8. Obtaining Technology Externally Evaluation and Control. Appendix 3: Managing Platforms and Portfolios of Technology. Part IV: BUILDING STRATEGIC MTI SUCCESS. 9. Building Capabilities for MTI Success. 10. Organizational Learning and Knowledge Management. Appendix 4: Waves of Innovation and Predicting the Future.
520 _aAre you looking for the perfect tool to guide you in today's fast paced business world? In THE MANAGEMENT OF TECHNOLOGY AND INNOVATION: A STRATEGIC APPROACH, International Edition you will find an integrated text that bridges the gap between business strategy and innovation. With the combination of current theory and real-world decision making tools, you will soon be on the road to success!
650 0 _aManagement
_xInformation Technology.
_938659
942 _2lcc
_n0
_cBK
999 _c17328
_d17328