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008 081118s1998 mau |b 001 0 eng
010 _a97-051791
020 _a0201345943
020 _a9812358609(pbk.)
039 9 _a201402040104
_bVLOAD
_c201004071359
_dmalmash
_c200811231337
_dvenkatrajand
_c200811181219
_dvenkatrajand
_y200811181218
_zvenkatrajand
050 0 0 _aHD30.28
_b.W429 1998
100 1 _aHunger, J. David,
_d1941-
_937928
245 1 0 _aStrategic Management /
_cJ. David Hunger, Thomas L. Wheelen.
250 _a6th ed.
260 _aReading, Mass. :
_bAddison-Wesley,
_c1998.
263 _a9802
300 _ap. cm.
504 _aIncludes bibliographical references and indexes.
520 _a. INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY. 1. Basic Concepts of Strategic Management. 2. Corporate Governance and Social Responsibility. II. SCANNING THE ENVIRONMENT. 3. Environmental Scanning and Industry Analysis. 4. Internal Scanning: Organizational Analysis. III. STRATEGY FORMULATION. 5. Strategy Formulation: Situation Analysis and Business Strategy. 6. Strategy Formulation: Corporate Strategy. 7. Strategy Formulation: Functional Strategy and Strategic Choice. IV. STRATEGY IMPLEMENTATION AND CONTROL. 8. Strategy Implementation: Organizing for Action. 9. Strategy Implementation: Staffing and Directing. 10. Evaluation and Control. PART V. OTHER STRATEGIC ISSUES. 11. Strategic Issues in Managing Technology and Innovation. 12. Strategic Issues in Entrepreneurial Ventures and Small Businesses. 13. Strategic Issues in Not-for-Profi t Organizations. PART VI. INTRODUCTION TO CASE ANALYSIS. 14. Suggestions for Case Analysis.
650 0 _aStrategic planning.
_93
700 1 _aWheelen, Thomas L.
_922825
942 _2lcc
_n0
_cBK
999 _c16871
_d16871