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020 _a9781844800810
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050 _aHF3507
_b.B69 2006
100 1 _aBranch, Alan E.
_937842
245 1 0 _aExport Practice and Management /
_cAlan E. Branch.
250 _a5th ed.
260 _aLondon :
_bThomson Learning,
_c2006.
300 _axvi, 656 p. :
_bill. ;
_c25 cm.
500 _aPrevious ed.: 2000.
504 _aIncludes bibliographical references and index.
505 _a1. International Trade. 2. Advantages of Trading Overseas and the Role of the Export and Shipping Office. 3. Characteristics of International Transport Modes: 1. 4. Characteristics of International Transport Modes: 2. 5. Multi-Modalism . 6. Logistics and Globalisation. 7. Freight Rates. 8. Export Cargo Packaging, Stowage, Marketing and Dangerous Cargo Shipments. 9. Export Customs Practice. 10. Cargo Insurance. 11. Credit Insurance. 12. Export Finance. 13. Transport Distribution Analysis. 14. Export Documentation. 15. Processing the Export Order. 16. Electronic Commerce and Paperless Trading. 17. Export Market Entry Options, Culture and Strategies. 18. European Union. 19. International Trade Law. 20. International Physical Distribution/Logistics Strategy and Management.
520 _aThe market leader in its field, retailing in over 200 countries, this internationally renowned text is firmly established as the essential guide to export practice and management. Now in its fifth edition, Export Practice and Management continues to focus on developing an export strategy in a pragmatic, professional and profitable manner in a competitive international environment. The contents have been thoroughly updated and reflect the many changes in the constantly-evolving global marketplace. It takes full account of future trends in the conduct of international trade and its increasing complexity. Export Practice and Management is ideal for students of International Business and Management and International Marketing. Practitioners will also find this book invaluable when completing professional examinations such as the Chartered Institute of Marketing, the Chartered Institute of Purchasing and Supply, the Institute of Export, the Institute of Chartered Shipbrokers and the Chartered Institute of Logistics and Transport.
650 0 _aCommerce
_vHandbooks, manuals, etc.
_937843
650 0 _aExports
_vHandbooks, manuals, etc.
_937844
650 0 _aExports
_zGreat Britain
_vHandbooks, manuals, etc.
_937845
651 0 _aGreat Britain
_xCommerce
_vHandbooks, manuals, etc.
_937846
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_n0
_cBK
999 _c16820
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