000 02006pam a2200253 a 4500
001 vtls000000709
003 VRT
005 20250102224214.0
008 081018s1998 maua | 001 0 eng
010 _a98-011335
020 _a0875848303 (alk. paper)
039 9 _a201402040048
_bVLOAD
_c201002231059
_dmalmash
_c200811181019
_dvenkatrajand
_y200810181115
_zmusallam
050 0 0 _aHD30.2
_b.W45 1998
082 0 0 _a658/.05
_221
100 1 _aWeill, Peter.
_937627
245 1 0 _aLeveraging The New Infrastructure :
_bHow Market Leaders Capitalize on Information Technology /
_cPeter Weill and Marianne Broadbent.
260 _aBoston, Mass. :
_bHarvard Business School Press,
_cc1998.
300 _axv, 294 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. [267]-281) and index.
520 _aImagine thinking about your company's information technology in the same way that you think about its investment portfolio: as a bundle of assets that - when managed right - will generate revenues and savings. Here's just such a framework for leveraging IT (technology, networks, data, and software) - one that enables business managers to make the important decisions about the potentially confounding mix of high-technology that influences near- and long-term planning, affects the ability to support customers, and dictates the flow of daily operations. Drawing upon their rigorous research with more than 100 top multinationals, the authors present a rich and varied range of examples of IT investment strategies that have reaped rewards for firms such as Citibank, Honda, Johnson & Johnson, Ralston Purina, the Development Bank of Singapore, and Telstra. This hands-on resource, compete with benchmarks and case studies, creates the common ground where both management and IT can meet, communicate their goals, and agree on the best plan for getting there.
650 0 _aInformation technology
_xManagement.
_911476
700 1 _aBroadbent, Marianne.
_937628
942 _2lcc
_n0
_cBK
999 _c16694
_d16694