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008 110914s2009 njua |b 001 0 eng d
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_dlaila
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_zlaila
050 0 0 _aNA2728
_bW44 2009
100 1 _aWheeler, Alina.
_937114
245 1 0 _aDesigning brand identity :
_ban essential guide for the entire branding team /
_cAlina Wheeler.
250 _a3rd ed.
260 _aHoboken, N.J. :
_bJohn Wiley & Sons,
_cc2009.
300 _aix, 310 p. :
_bill. (chiefly col.) ;
_c29 cm.
504 _aIncludes bibliographical references (p. 292-293) and index.
650 0 _aBrand name products.
_937115
650 0 _aBranding (Marketing)
_922267
650 0 _aTrademarks
_xDesign.
_937116
650 0 _aAdvertising
_xBrand name products.
_937117
942 _2lcc
_n0
_cBK
999 _c16466
_d16466