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008 081109s1996 ilua |b 001 0 eng
010 _a95-022442
020 _a0256140545
039 9 _a201402040057
_bVLOAD
_c201103271458
_dmalmash
_c201002281036
_dmalmash
_c200811120837
_dvenkatrajand
_y200811091114
_zmusallam
050 0 0 _aHD31
_b.N4897 1996
082 0 0 _a650
_220
100 1 _aNickels, William G.
_925091
245 1 0 _aUnderstanding Business /
_cWilliam G. Nickels, James M. McHugh, Susan M. McHugh.
250 _a4th ed.
260 _aChicago :
_bIrwin,
_cc1996.
300 _a1 v. (various pagings) :
_bill. (some col.), col. map ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
520 _aBeginning with an introduction to the relationships and principles governing management, this text moves on to examine the cross-functional teams in marketing. Miniprojects are included to help students prepare for effective discussion of particular topics.
650 0 _aIndustrial management.
_9749
650 0 _aBusiness.
_92842
650 0 _aBusiness
_xVocational guidance.
_925092
700 1 _aMcHugh, James M.
_925093
700 1 _aMcHugh, Susan M.
_925094
942 _2lcc
_n0
_cBK
999 _c10342
_d10342