Business in context : An Introduction to Business and its Environment / David Needle.
Material type: TextSeries: Business in context seriesPublication details: Australia ; United Kingdom : Thomson, 2004.Edition: 4th edDescription: xxiii, 646 p. : ill. ; 24 cmISBN:- 1861529929
- HD31 .N384 2004
Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books | Library First Floor | HD31 .N384 2004 (Browse shelf(Opens below)) | 1 | Available | 7638 |
Includes bibliographical references.
1. The Concept of Business in Context. 2. Globalization. 3. The Environment and Business: Economy, State, Technology and Labour 4. Cultural Influences and Business 5. Organizational Aspects of Business. 6. Management and Leadership. 7. Management Strategy. 8. Business Ethics and Coroprate Social Responsibility. 9. Innovation. 10. Operations. 11. Marketing. 12. Human Resource Management. 13. Finance and Accounting.
Business in Context 4e provides an introduction to the business environment and the key functions of business placed within a managerial, organizational and environmental context. Offering a dynamic and contemporary global perspective on business, key issues are debated and supported by practical cases from well-known international companies. The latest edition of David Needle's best-selling functional business environment text has been thoroughly revised and rewritten, with expanded coverage of management, new chapters on globalization and ethics, new cases, improved pedagogy and text design, and increased web support for the lecturer and student.
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