Retailing / Patrick M. Dunne, Robert F. Lusch.

By:

Dunne, Patrick M

Contributor(s):

Lusch, Robert F

Material type: Text

TextPublication details: Mason, Ohio : Thomson/South-Western, c2005.Edition: 5th edDescription: xxvi, 550 p. : col. ill. ; 26 cmISBN:

0324201397

Subject(s):

Retail trade

LOC classification:

HF5429 .R478 2005

Summary: This 5th edition of RETAILING, like much of retailing itself, has undergone significant changes from prior editions. In fact, given the influence of the Internet, the continuing growth of the service industry, and the many changes in the world's economic systems, there has never been a more exciting time to study retailing. As a result, every chapter of this edition includes up-to-date coverage on the latest trends and practices in the industry. Once again, the new edition contains the conversational writing style that this text has always had.

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Library First Floor	HF5429 .R478 2005 (Browse shelf(Opens below))	1	Available	7655

Includes bibliographical references and index.

This 5th edition of RETAILING, like much of retailing itself, has undergone significant changes from prior editions. In fact, given the influence of the Internet, the continuing growth of the service industry, and the many changes in the world's economic systems, there has never been a more exciting time to study retailing. As a result, every chapter of this edition includes up-to-date coverage on the latest trends and practices in the industry. Once again, the new edition contains the conversational writing style that this text has always had.

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Retailing / Patrick M. Dunne, Robert F. Lusch.

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