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Riding the waves of culture : understanding cultural diversity in global business / Fons Trompenaars and Charles Hampden-Turner.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw Hill, c1998.Edition: 2nd edDescription: xi, 274 p. : ill. ; 24 cmISBN:
  • 0786311258
Subject(s): LOC classification:
  • HD30.55 .T76 1998
Online resources: Summary: As U.S. organizations continue to explore overseas business opportunities, they will be challenged to adapt to the new market's local characteristics, legislation, fiscal regime, sociopolitical environment and cultural system. Riding the Waves of Culture shows international managers how to build the
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Holdings
Item type Current library Call number Copy number Status Barcode
Books Library First Floor HD30.55 .T76 1998 (Browse shelf(Opens below)) 3 Available 614
Books Library First Floor HD30.55 .T76 1998 (Browse shelf(Opens below)) 4 Available 615
Books Library First Floor HD30.55 .T76 1998 (Browse shelf(Opens below)) 2 Available 613
Books Library First Floor HD30.55 .T76 1998 (Browse shelf(Opens below)) 1 Available 612

Includes bibliographical references and index.

As U.S. organizations continue to explore overseas business opportunities, they will be challenged to adapt to the new market's local characteristics, legislation, fiscal regime, sociopolitical environment and cultural system. Riding the Waves of Culture shows international managers how to build the

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