Chevalier, Michel

Luxury retail and digital management : developing customer experience in a digital world / Michel Chevalier, Michel Gutsatz. - Second edition. - xxiv, 359 pages : illustrations ; 24 cm

Includes bibliographical references (pages 345-350) and index.

9781119542339


Luxury goods industry--Management.
Retail trade--Management.

HD9999.L852 / C34 2020