David, Fred R. <br/><br/>
Strategic management :  concepts / 
Fred R. David. 
 - 13th ed., Global ed. 
 - Boston, Mass. ;  London :  Pearson Education,  c2011. 
 - 399 p. :  ill. ;  28 cm. 
<br/><br/> Previous ed.: 2009. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780137034987 0137034989 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning--Case studies.<br/>Business planning--Case studies.
<br/><br/><label>LC Class. No.: </label>HD30  / .D38 2011