Jain, Subhash C. <br/><br/>
Marketing :  Planning & Strategy / 
Subhash C. Jain 
 - 7th ed. 
 - USA:  Thomson،  c2004 
 - 953 P:  ill؛  24 cm 
<br/><br/><label>ISBN: </label>075933871X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .J357 2004