Saunders, Mark,
Research Methods for Business Students /
Mark N.K. Saunders, Philip Lewis, Adrian Thornhill.
- London : Pitman, 1996.
- xiv, 429 p. : ill. ; 25 cm.
Includes bibliographical references and index.
This text explains how to undertake business research, making use of information technology where appropriate. It includes case studies.
0273620177
Business---- Research---- Methodology.
Management---- Research---- Methodology.
Business---- Research---- Data processing.
HD30.4 / .S286 1996