Saunders, Mark,

Research Methods for Business Students / Mark N.K. Saunders, Philip Lewis, Adrian Thornhill. - London : Pitman, 1996. - xiv, 429 p. : ill. ; 25 cm.

Includes bibliographical references and index.

This text explains how to undertake business research, making use of information technology where appropriate. It includes case studies.

0273620177


Business---- Research---- Methodology.
Management---- Research---- Methodology.
Business---- Research---- Data processing.

HD30.4 / .S286 1996