Johnson, Gerry. <br/><br/>
Exploring Corporate Strategy / 
Gerry Johnson, Kevan Scholes. 
 - 5th ed. 
 - London,  New York. :  Prentice Hall Europe,  c1999. 
 - xxvi, 972 p. :  ill., map ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Part 1 Introduction: corporate strategy - an introduction; strategic management in practice. Part 2 Strategic analysis: analyzing the environment; resources, competences and strategic capability; stakeholder expectations and organizational purposes. Part 3 Strategic choice: bases of strategic choice; strategic options - directions and methods of development; strategy evaluation and selection. Part 4 Strategy implementation: organization structure and design; resource allocation and control; managing strategic change. 
<br/><br/> This volume feature three levels of case material: short, updated illustrations with strategy in action; more comprehensive, end of chapter cases; and longer case studies, cross-referenced with the text. It covers the underlying concepts, and analytical methods and processes of development. 
<br/><br/><label>ISBN: </label>0130807400 (text & cases) 0130807397 (text only) 
<br/><br/><label>LCCN: </label>98-045769 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.
<br/><br/><label>LC Class. No.: </label>HD30.28  / .J648 1999