Manning, Gerald L. <br/><br/>
Selling today :  creating customer value / 
Gerald L. Manning, Barry L. Reece, Michael Ahearne. 
 - 11th ed. 
 - Upper Saddle River, N.J. ;  London :  Pearson Education,  c2010. 
 - xxxi, 505 p. :  ill. (chiefly col.) ;  28 cm. 
<br/><br/> Accompanied by: Video library. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780132079952 013207995X 9780138152475 0138152470 9780132079723 0132079720 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.
<br/><br/><label>LC Class. No.: </label>HF5439  / .M36 2010