TY  - BOOK
AU  - Andreasen,Alan R.
AU  - Kotler,Philip
TI  - Strategic marketing for nonprofit organizations
SN  - 9788120322592
AV  - HF5415 .A533 2003.
PY  - 2003///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Nonprofit organizations
KW  - Marketing
N1  - Kotler's name appears first on the earlier edition; Includes bibliographical references and index
ER  -