Pride, William M. <br/><br/>
Marketing:  Concepts and Strategies/ 
William M. Pride, O. C. Ferrell 
 - New York:  Houghton Mifflin Company،  2000 
 - I-29:  ؛ill.  28 cm 
<br/><br/><label>ISBN: </label>0395974844 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing----Concepts<br/>Marketing----Strategies
<br/><br/><label>LC Class. No.: </label>HF5415  / P658 2000