Hawkins, Dell. Consumer Behavior: Building Marketing Strategy, 9/e/ Dell. Hawkins...etc. - 9 ed - New Delhi: Tata McGraw-Hill Company، 2007 - 867 p: ؛ill. 24 cm ISBN: 0070600864 Subjects--Topical Terms: Marketing Strategy LC Class. No.: HF5415.3 / A83 2007