TY - BOOK AU - Agarwal,P.K. TI - Advertising Management: An Indian perspective SN - 8175562633 AV - HF5823 .A337 2001 PY - 2001/// CY - Meerut PB - Pragati PrakashanŲŒ KW - marketing -- KW - advertisments N1 - Includes Index ER -