TY  - BOOK
AU  - Kotler,Philip
TI  - Marketing Management
SN  - 8120320832
AV  - HF5415.13 .K687 2003
PY  - 2003///
CY  - New Delhi.
PB  - Prentice-Hall of India
KW  - Marketing
KW  - Management
N1  - Includes Indexes
ER  -