TY  - BOOK
AU  - Panda,Tapan K.
AU  - Sahadev,Sunil
TI  - Sales and Distribution Management
SN  - 0195673905 (pbk.)
AV  - HF5438.4 .P354 2005
U1  - 658.81 22
PY  - 2005///
CY  - Oxford, New York
PB  - Oxford University Press
KW  - Sales management
KW  - Marketing channels
KW  - Physical distribution of goods
N1  - Includes bibliographical references and index
N2  - Sales and Distribution Management is a composite and comprehensive textbook specially designed to meet the requirements of MBA students specialising in marketing. Users shall find this book highly useful for its coverage of sales and sales force management, the sales organisation and territory management, designing a distribution system and distribution management - explained through caselets, diagrams, flowcharts and numerous examples from the Indian context
UR  - http://www.loc.gov/catdir/enhancements/fy0637/2006273661-d.html
ER  -