Newsom, Doug.

Public Relations Writing : Form & Style. - 7th ed. / Doug Newsom, Jim Haynes. - Belmont, CA : Thomson Wadsworth, c2005. - xxii, 441 p. : ill. ; 24 cm. - Wadsworth series in mass communication and journalism .

Includes bibliographical references and index.

Offers the practical approach expected in a trade book, but uses the principles and theories of public relations to give students the tools necessary to write with understanding and purpose.

0534612962


Public relations.
Public relations--Authorship.
Business writing.

HM1221 / .N478 2005