Public Relations Writing : Form & Style.
- 7th ed. / Doug Newsom, Jim Haynes.
- Belmont, CA : Thomson Wadsworth, c2005.
- xxii, 441 p. : ill. ; 24 cm.
- Wadsworth series in mass communication and journalism .
Includes bibliographical references and index.
Offers the practical approach expected in a trade book, but uses the principles and theories of public relations to give students the tools necessary to write with understanding and purpose.
0534612962
Public relations. Public relations--Authorship. Business writing.