TY  - BOOK
AU  - Craig,James C.
AU  - Grant,R.M.
ED  - Association for Management Education and Development.
TI  - Strategic Management
SN  - 0749410639
AV  - HD30.28 .C735 1993
PY  - 1993///
CY  - London
PB  - Kogan Page in association with AMED
KW  - Industrial management
KW  - Strategic planning
N1  - Includes bibliography and index
N2  - $a Demonstrating the fundamental concepts, frameworks and ideas behind strategic management, this handbook explains how managers define goals, analyze the key factors for success, use an organization's resources, utilize global strategies and cope with the problems of forecasting
ER  -