TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
TI  - Marketing management
SN  - 9780273753360
AV  - HF5415 .K68 2012
PY  - 2012///
CY  - Boston, Mass., London
PB  - Pearson
KW  - Marketing
KW  - Management
N1  - Previous ed.: 2009; Formerly CIP; Includes bibliographical references and index
ER  -