Kotler, Philip. <br/><br/>
Marketing management. 

 - 14th ed., Global ed. /  Philip Kotler, Kevin Lane Keller. 
 - Boston, Mass. ;  London :  Pearson,  c2012. 
 - 131 p. :  ill. ;  28 cm. 
<br/><br/> Previous ed.: 2009.  Formerly CIP. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273753360 0273753363 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415  / .K68 2012