Pepall, Lynne,  1952- <br/><br/>
Industrial organization :  contemporary theory & practice / 
Lynne Pepall, Daniel J. Richards, George Norman. 
 - 3rd ed. 
 - Mason, OH :  Thomson/South-Western,  c2005. 
 - xvi, 672 p. :  ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> This textbook brings modern I/O analysis to the undergraduate level. Consistent with modernanalysis, the authors focus explicitly on the nature of strategic interaction and makeextensive use of game theoretic tools. At the same time, they never lose sight of the policymotivation behind much IO analysis. Formal analysis is combined with many practicalapplications, and the presentation does not assume familiarity with calculus, rather it relieson the ability to work through algebraic equations. 
<br/><br/><label>ISBN: </label>0324261306 (pkg.) 0324224745 (text only) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial organization.
<br/><br/><label>LC Class. No.: </label>HD31  / .P377 2005