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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.

By: Contributor(s): Material type: TextTextPublication details: Boston, Massachusetts : Harvard Business Review Press, [2015]Description: xix,287 p.; 22 cmISBN:
  • 9781625274496 (alk. paper)
Subject(s): LOC classification:
  • HF5415.153 .K53 2015
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Item type Current library Call number Copy number Status Barcode
Books Library First Floor HF5415.153 .K53 2015 (Browse shelf(Opens below)) 1 Available 30380

Includes bibliographical references and index.

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