Strategic Management and Business Policy / Thomas L. Wheelen, J .David Hunger.

By:

WHEELEN THOMAS L

Material type: Text

TextPublication details: California. : Addison-Wesley., c1998.Edition: 6th edDescription: xxxi, 344 p, [1-1 to 31-6]. : ill. ; 28 cmISBN:

0201773236

LOC classification:

HD3028 .W43 1998

Summary: This text is an up-to-date presentation of traditional and new strategic management topics. These topics include: corporate governance, hypercompetition, competative strategy, outsourcing, mass customization and technology. The emphasis is on how people at all levels of the organization are becoming involved in strategic management. Includes 26 case studies based on companies that students will recognize.

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Library First Floor	HD3028 .W43 1998 (Browse shelf(Opens below))	1	Available	2826

Includes,index

This text is an up-to-date presentation of traditional and new strategic management topics. These topics include: corporate governance, hypercompetition, competative strategy, outsourcing, mass customization and technology. The emphasis is on how people at all levels of the organization are becoming involved in strategic management. Includes 26 case studies based on companies that students will recognize.

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Strategic Management and Business Policy / Thomas L. Wheelen, J .David Hunger.

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